In the customer-centric, digital economy of 2020, B2B enterprises must deliver great customer experience and revenue growth at unprecedented scale and pace. Agile, effective B2B marketing can only be delivered if marketers build solid foundations - data and technology that works, content and channels that engage, and operations that deliver and scale.
Harte Hanks is here to help – enabling behaviour based marketing and customer engagement that drives action and delivers results for large or fast-growing enterprises. We provide solutions and managed services that are the basis of effective data-driven digital and direct marketing.
Explore our UK and European solutions below, or go to hartehanks.com for more details on our global solutions for B2B and B2C.GET IN TOUCH
Solutions that help companies solve challenges with B2B data, across 5 key areas – insights, analytics, data, data processing & management and data-driven execution.
Marketing-as-a-Service (MaaS) is a modern, flexible outsourcing marketing operations solution, that works as a highly integrated extension of a client’s marketing function. It helps deliver marketing activities and campaigns, ranging from complex multi-channel and multi-partner programs through to high volumes of short, sharp campaigns.
Solutions that help B2B enterprises deliver growth, including GTM strategy, Demand Generation, Account Based Marketing, Channel Partner Marketing and Sales Enablement. Options for always-on B2B "marketing as a service", specialist packages or individual programs.
Understanding customers and other audiences (such as partners or employees) through research and analytics solutions.
Defining business, marketing and sales strategies to meet bespoke client situations and needs, and which align to the target audience, brand, client offerings and client capabilities.
Solutions that translate business and marketing strategies into cut-through creative and effective content. Ranging from one off creative and content deliverables through to streams of ready to deploy campaigns and content. Includes content strategy, content creation, content re-purposing and content marketing.
Solutions that support the Marketing Operations function including Audits, Technology Selection and Setup, Tool Operations, Reporting and Operational Support.
Ready to go marketing databases, data processing solutions and marketing technology tools (such as Marketing Automation, Data management, Advertising and Personalisation), selected from best in class providers and with pre-configured essential integrations, setup and support services to ensure the technology works instantly and effectively, supporting specific business requirements.
Bespoke solutions or projects that enable large and fast growing businesses with digital transformation, customer centricity and rapid growth. Combining consulting, technology and marketing execution to define and meet customer needs, develop new products and services, create new applications and tools, and deliver transformed operating models and processes.
Scalable solutions combing people, technology and process to support large enterprises with high volume and / or complex customer service functions or back-office operations.
Harte Hanks works with a mix of the largest and fastest growing B2B companies all over the world, supporting them in one country, across regions or pan-regionally.
B2B Industries served include:
B2B challenges solved include:
Our specialist B2B solutions and services include:
Harte Hanks has a global network of locations to support clients locally or across regions. In Europe we have three hubs in the UK, Belgium and Romania, as well as partner sites in other countries such as Spain.
The Charter Building
Hillingdon Road, Uxbridge UB8 1JG
+44 203 983 5455
3500 Hasselt, Belgium
+32 11 300 328
IDEO - Sos Pacurari, 138, Iasi, Romania
+40 374 077 504
We love to talk marketing over a coffee or in a workshop! To get in touch please use our Contact Us form, or call us on +44 203 983 5455