Enabling brilliant B2B marketing and sales

We enable today’s enterprises to drive business growth through better understanding of customers, delivery of captivating experiences, and scalable marketing operations & execution.

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Meet us at the B2B Marketing London Expo

16 - 17 November 2021 | ExCeL London

B2B Solutions

In the customer-centric, digital economy of this 2020s, B2B enterprises must transform marketing operations, deliver great customer experience and accelerate or restore revenue growth. Agile, effective B2B marketing can only be delivered if marketers build solid foundations - data and technology that works, content and channels that engage, and operations that deliver and scale.

Harte Hanks is here to help – enabling marketing and customer engagement that drives action and delivers results for large or fast-growing enterprises.

Explore our UK and European B2B solutions below, or go to hartehanks.com/b2bpractice for more details on our global solutions for B2B and B2C.

B2B Solutions
Data & Analytics For Marketing

Solutions that help companies solve challenges with B2B data, across 5 key areas – insights, analytics, data, data processing & management and data-driven execution.

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B2B Solutions
Marketing As A Service

Marketing-as-a-Service (MaaS) is a modern, flexible outsourcing marketing operations solution, that works as a highly integrated extension of a client’s marketing function. It helps deliver marketing activities and campaigns, ranging from complex multi-channel and multi-partner programs through to high volumes of short, sharp campaigns.

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B2B Solutions
B2B Growth Solutions

Solutions that help B2B enterprises deliver growth, including GTM strategy, Demand Generation, Account Based Marketing, Channel Partner Marketing and Sales Enablement. Options for always-on B2B “marketing as a service”, specialist packages or individual programs.

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GLOBAL SOLUTIONS

Marketing Services

Customer Care

Fulfillment & Logistics

Our services and capabilities span across the world, committing to deliver brilliant customer experiences across all channels. Explore our global capabilities and competencies.

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HELPING B2B COMPANIES AROUND THE GLOBE

B2B
Industries

B2B Industries served include:

  • Technology
  • Telecoms and Media
  • Industrial (Manufacturing, Engineering)
  • Automotive (Dealers, Fleets, Loyalty)
  • Pharmaceuticals and Healthcare
  • Business and Professional Services
B2B
Challenges

B2B challenges solved include:

  • Understanding and engaging complex, multi-buyer audiences
  • Developing partner marketing strategies and expanding partner bases
  • Generating demand, pipeline and sales
  • Designing and implementing account based marketing
  • Enabling sales and partners
  • Managing and enriching data
B2B
Solutions

Our specialist B2B solutions and services include:

  • B2B audience definition and strategy
  • B2B demand generation
  • Sales enablement
  • Channel partner marketing
  • Account based marketing (ABM)
Check out our B2B Services Guide to learn more about our capabilities.

BRANDS THAT TRUST US

Xerox
Dell
Microsoft
Flagship
Zebra
BMW
Samsung
IBM
Sony
HP
Spectrum
Cisco

CONTACT US

We love to talk marketing over a coffee or in a workshop! To get in touch please use our Contact Us form, or call us on +44 203 983 5455


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© 2020 Harte Hanks. All rights reserved.
© 2021 Harte Hanks. All rights reserved.